{"id":4968,"date":"2024-06-19T16:11:34","date_gmt":"2024-06-19T14:11:34","guid":{"rendered":"https:\/\/37.148.206.186\/?p=4968"},"modified":"2024-06-19T16:11:37","modified_gmt":"2024-06-19T14:11:37","slug":"un-partenariat-fructueux-entre-cramer-arbeitsbuhnen-et-power-towers","status":"publish","type":"post","link":"https:\/\/powertowers.com\/fr\/a-successful-partnership-cramer-arbeitsbuhnen-and-power-towers\/","title":{"rendered":"Un partenariat r\u00e9ussi : Cramer Arbeitsb\u00fchnen et Power Towers"},"content":{"rendered":"
\n
\"Jan
Jan Bernard Schumacher
Directeur g\u00e9n\u00e9ral de Cramer Arbeitsb\u00fchnen <\/figcaption><\/figure>\n<\/div>\n\n\n

Dans le secteur anim\u00e9 de la location du nord-ouest de la Rh\u00e9nanie-du-Nord-Westphalie et de la r\u00e9gion de Hambourg, Cramer Arbeitsb\u00fchnen se distingue en tant qu'entreprise de location familiale g\u00e9rant un parc de 1 600 \u00e0 1 700 machines. Gr\u00e2ce \u00e0 un accord de concession avec JLG, Cramer poss\u00e8de environ 100 PEMP Power Towers en stock. Le succ\u00e8s de l'entreprise n'est pas seulement attribu\u00e9 \u00e0 sa large gamme d'options de location, mais aussi \u00e0 ses partenariats strat\u00e9giques, en particulier avec Power Towers.<\/p>\n\n\n\n

\"Je m'appelle Jan Bernard Schumacher et je suis le directeur g\u00e9n\u00e9ral de Cramer Arbeitsb\u00fchnen\", commence Jan en donnant un aper\u00e7u de son r\u00f4le au sein de l'entreprise. \"Je supervise les activit\u00e9s de location et de vente, l'informatique et les processus organisationnels internes. En tant qu'entreprise familiale, Cramer Arbeitsb\u00fchnen fonctionne sous la direction de Jan, de sa femme Annekathrin Schumacher-Cramer (qui s'occupe principalement des finances et de la comptabilit\u00e9) et de son beau-p\u00e8re Peter Cramer (qui g\u00e8re principalement les aspects techniques et les ateliers). Ensemble, ils veillent au bon d\u00e9roulement des op\u00e9rations et \u00e0 la planification strat\u00e9gique de l'entreprise.<\/p>\n\n\n\n

Le d\u00e9but d'un partenariat<\/h2>\n\n\n\n

La collaboration entre Cramer Arbeitsb\u00fchnen et Power Towers a d\u00e9but\u00e9 fin 2010. Schumacher se souvient : \"Le PDG Brian King et le vendeur Peter Ellis nous ont rendu visite et nous ont fait une d\u00e9monstration de la Power Tower et de la Nano SP. Nous avons \u00e9t\u00e9 impressionn\u00e9s et avons achet\u00e9 12 machines pour notre flotte de location. En 2011, nous sommes devenus officiellement concessionnaires de Power Towers.<\/p>\n\n\n\n

Pourquoi les Power Towers ?<\/h2>\n\n\n\n

La d\u00e9cision de s'associer \u00e0 Power Towers a \u00e9t\u00e9 motiv\u00e9e par le d\u00e9sir d'explorer de nouveaux march\u00e9s et d'offrir des alternatives plus s\u00fbres et plus efficaces aux \u00e9chelles traditionnelles. Jan Schumacher explique : \"Ces PEMP peuvent remplacer les \u00e9chelles et acc\u00e9der \u00e0 des zones o\u00f9 les ciseaux ou les petites fl\u00e8ches articul\u00e9es ne peuvent pas aller en raison de leur poids \u00e9lev\u00e9.\" La polyvalence et la s\u00e9curit\u00e9 des machines Power Towers en ont fait un ajout int\u00e9ressant \u00e0 la flotte de location de Cramer.<\/p>\n\n\n\n

Qualit\u00e9 et fiabilit\u00e9<\/h2>\n\n\n\n

L'exp\u00e9rience de Jan avec les produits Power Towers a \u00e9t\u00e9 exceptionnelle. \"Cette fiabilit\u00e9, associ\u00e9e \u00e0 la facilit\u00e9 d'entretien, a fait de Power Towers une marque de confiance pour Cramer.<\/p>\n\n\n\n

Soutien et communication<\/h2>\n\n\n\n

Jan Schumacher fait l'\u00e9loge de la communication et du soutien de Power Towers, soulignant les interactions positives et directes. \"Si nous avons un probl\u00e8me, quelqu'un essaie de le r\u00e9soudre imm\u00e9diatement. Lorsque nous avons eu des probl\u00e8mes, il a \u00e9t\u00e9 facile d'appeler l'\u00e9quipe de service britannique, qui a toujours apport\u00e9 des solutions. Je me sens \u00e0 l'aise dans notre relation en tant que distributeur\", d\u00e9clare Jan.<\/p>\n\n\n\n

Depuis l'acquisition de Power Towers par JLG, Cramer a continu\u00e9 \u00e0 b\u00e9n\u00e9ficier d'une assistance rapide et efficace de la part du bureau JLG en Allemagne. La simplicit\u00e9 des machines permet \u00e9galement aux techniciens de Cramer de r\u00e9soudre les probl\u00e8mes de mani\u00e8re autonome.<\/p>\n\n\n\n

Soutien \u00e0 la formation<\/h2>\n\n\n\n

Bien que le soutien initial ait \u00e9t\u00e9 minime, la relation de Cramer avec Power Towers a \u00e9volu\u00e9 positivement au fil du temps. Jan souligne l'impact significatif de Jonas D\u00f6rnen, un responsable allemand du d\u00e9veloppement commercial chez Power Towers, qui a fourni des conseils inestimables pour attirer des clients et optimiser les strat\u00e9gies de vente. \"Jonas, en tant qu'Allemand, comprend la l\u00e9gislation, le march\u00e9 et la mentalit\u00e9 locale. Il teste lui-m\u00eame les techniques et partage son exp\u00e9rience, ce qui nous aide \u00e0 les mettre en \u0153uvre efficacement\", explique M. Schumacher.<\/p>\n\n\n\n

Soutien au marketing<\/h2>\n\n\n\n

Cramer a b\u00e9n\u00e9fici\u00e9 du soutien marketing de Power Towers, notamment pour le lancement d'un nouveau site web et l'acc\u00e8s \u00e0 une collection d'images promotionnelles. Une initiative notable \u00e0 venir est une vaste campagne de courriels ciblant 60 000 professionnels en Allemagne, financ\u00e9e par JLG Power Towers. En outre, Power Towers s'est engag\u00e9 \u00e0 couvrir la moiti\u00e9 du co\u00fbt de la participation de Cramer \u00e0 un salon professionnel, qui aura lieu en octobre 2024 \u00e0 Stuttgart.<\/p>\n\n\n\n

Caract\u00e9ristiques r\u00e9gionales de vente<\/h2>\n\n\n\n

La vente d'\u00e9quipements \u00e0 bas niveau d'acc\u00e8s en Allemagne ne va pas sans difficult\u00e9s, notamment en raison d'une l\u00e9gislation moins stricte qu'au Royaume-Uni. Jan souligne toutefois que la l\u00e9gislation locale \u00e9volue. \"Actuellement, le personnel de maintenance ou de s\u00e9curit\u00e9 n'est pas contraint de passer des \u00e9chelles aux plates-formes \u00e9l\u00e9vatrices mobiles. Il souligne toutefois la rentabilit\u00e9 et les avantages en termes de s\u00e9curit\u00e9 des produits Power Towers, qui ne n\u00e9cessitent qu'un seul op\u00e9rateur et r\u00e9duisent les temps d'arr\u00eat li\u00e9s aux blessures.<\/p>\n\n\n\n

\"L'utilisation des Power Towers permet aux entreprises d'\u00e9conomiser de l'argent car une seule personne est n\u00e9cessaire pour le travail, ce qui r\u00e9duit le risque de blessure et les co\u00fbts associ\u00e9s\", explique Jan. La polyvalence, la facilit\u00e9 d'entretien et la transportabilit\u00e9 des produits Power Towers renforcent encore leur attrait. Les op\u00e9rateurs peuvent transporter des outils et des mat\u00e9riaux en hauteur, ce qui r\u00e9duit les efforts et am\u00e9liore l'efficacit\u00e9.<\/p>\n\n\n\n

Commentaires des clients<\/h2>\n\n\n\n

Les commentaires des clients sur les produits de Power Towers ont \u00e9t\u00e9 extr\u00eamement positifs, et de nombreux clients reviennent pour acheter d'autres machines. \"Les clients appr\u00e9cient l'optimisation des co\u00fbts et la rapidit\u00e9 d'ex\u00e9cution des projets\", explique Jan. Cet accueil positif a renforc\u00e9 la confiance de Cramer dans son partenariat avec Power Towers.<\/p>\n\n\n\n

Croissance et opportunit\u00e9s futures<\/h2>\n\n\n\n

Depuis son partenariat avec Power Towers, Cramer a connu une croissance significative. \"Nos chiffres de vente ont augment\u00e9, surtout depuis l'arriv\u00e9e d'un vendeur sp\u00e9cialis\u00e9 dans les produits Power Towers\", d\u00e9clare Jan. \u00c0 l'avenir, Cramer pr\u00e9voit d'agrandir son \u00e9quipe et sa flotte, avec l'arriv\u00e9e d'un nouveau vendeur en juin et l'ouverture d'une filiale \u00e0 Hambourg, afin d'accro\u00eetre la port\u00e9e de la client\u00e8le. L'entreprise vise \u00e0 renforcer sa pr\u00e9sence en ligne par le biais du marketing SEO.<\/p>\n\n\n\n

Conclusion<\/h2>\n\n\n\n

Jan Schumacher est enthousiaste quant \u00e0 la collaboration avec Power Towers. \"Je suis tr\u00e8s satisfait de la mani\u00e8re dont les choses fonctionnent et j'esp\u00e8re que notre partenariat se poursuivra \u00e0 l'avenir. Il se r\u00e9jouit de la concurrence et de la collaboration sur le march\u00e9 de l'acc\u00e8s de faible hauteur, estimant qu'elles profiteront \u00e0 toutes les parties concern\u00e9es.<\/p>\n\n\n\n

Le partenariat entre Cramer et Power Towers est un exemple de collaboration r\u00e9ussie, de croissance mutuelle et d'engagement commun en faveur de la s\u00e9curit\u00e9 et de l'efficacit\u00e9 sur le march\u00e9 des acc\u00e8s de faible hauteur.<\/p>\n\n\n\n

\"Plates-formes<\/figure>\n\n\n\n

Pour en savoir plus sur Cramer Arbeitsb\u00fchnen, consultez leur site web : cramer-arbeitsbuehnen.de<\/a><\/p>\n\n\n\n

D\u00e9couvrez les plates-formes \u00e9l\u00e9vatrices mobiles Power Towers en cliquant sur le lien suivant : Achat de Nacelles \u00c9l\u00e9vatrices \u00b7 \u00c0 Vendre | Power Towers<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Dans le secteur anim\u00e9 de la location du nord-ouest de la Rh\u00e9nanie-du-Nord-Westphalie et de la r\u00e9gion de Hambourg, Cramer Arbeitsb\u00fchnen se distingue en tant qu'entreprise de location familiale g\u00e9rant un parc de 1 600 \u00e0 1 700 machines. Gr\u00e2ce \u00e0 un accord de concession avec JLG, Cramer poss\u00e8de environ 100 PEMP Power Towers en stock. Le succ\u00e8s de l'entreprise n'est pas seulement attribu\u00e9 \u00e0 sa ... <\/p>\n

Continuer la lecture \" Un partenariat r\u00e9ussi : Cramer Arbeitsb\u00fchnen et Power Towers \"<\/span><\/a><\/p>","protected":false},"author":5,"featured_media":4979,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[9,1],"tags":[],"class_list":["post-4968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-power-towers","category-uncategorized","entry"],"yoast_head":"\nA Successful Partnership: Cramer Arbeitsb\u00fchnen and Power Towers - Power Towers<\/title>\n<meta name=\"description\" content=\"The partnership between Cramer Arbeitsb\u00fchnen and Power Towers exemplifies successful collaboration and mutual growth. 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